At Alpha Geir, we stand for more than just bold style—we stand for strength, resilience, and brotherhood. That’s why 15% of our sales profits go directly to veterans' charities and non-profits in the U.S. and U.K., supporting those who have served and now face battles beyond the battlefield.

Each month, we select a different veteran-focused organization to donate to—helping warriors struggling with PTSD, mental health challenges, and reintegration into civilian life.

When you wear Alpha Geir, you’re not just making a statement. You’re making an impact.